Getting Funky and Staying Fresh at The Funk Factory with Pourri and Rolling Stone! [SXSW 2024]

Pourri’s first-ever activation at SXSW was on Wednesday March 13th through the rest of the festival and it brought a mix of music, storytelling, and cheeky charm, creating an experience that goes beyond the ordinary festival vibe. Pourri hosted a variation of activations in conjunction with Rolling Stone, and we got to check out one of these: Camp Funk. At Pourri activations and events, guests received … Continue reading Getting Funky and Staying Fresh at The Funk Factory with Pourri and Rolling Stone! [SXSW 2024]

‘Fallout’ from Prime Video at SXSW Completely Immerses You in a Post-Apocalyptic World

SXSW is in full force, and of course that brings with it so many activations. Prime Video returned to Austin’s iconic Hotel San José (1316 South Congress Avenue, Austin, TX) to immerse fans in the post-apocalyptic world of their upcoming highly anticipated Original Series Fallout, premiering on April 12. On March 8 from 12PM to 6PM through March 9 from 10AM to 6PM, guests got a first look at the upcoming … Continue reading ‘Fallout’ from Prime Video at SXSW Completely Immerses You in a Post-Apocalyptic World

‘The Texas Chainsaw Massacre’ Kicks Off Its 50th Anniversary at SXSW

MPI Media Group and Dark Sky Films today announce the launch of a year-long series of wide-ranging special events celebrating the 50th anniversary of the release of the landmark horror film THE TEXAS CHAINSAW MASSACRE.  The festivities are set to kick off with an audience-capturing social activation at this year’s SXSW Film Festival. Fans will be treated to the live creation of an ice sculpture unveiling the new 50th anniversary … Continue reading ‘The Texas Chainsaw Massacre’ Kicks Off Its 50th Anniversary at SXSW

Nat Geo Art Installation at SXSW For New Series ‘QUEENS’

National Geographic has partnered with experiential marketing agency Idlewild to produce and display a large scale, high impact art installation at SXSW inspired by the themes in the seven-part docu-series narrated by Angela Bassett, QUEENS, premiering March 4th on National Geographic and streaming on Disney+ and Hulu the next day. Drawing inspiration from the series, the mural will incorporate themes of female empowerment and elements from nature. Leading the composition and installation … Continue reading Nat Geo Art Installation at SXSW For New Series ‘QUEENS’